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Mgiba, FM and Nyamande, N
Persuasive Influencers and the Millennials: How their relationships affect brand, value, and relationship equities, and customers' intention to purchase
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JCMAN
, 2020, vol.17, no.2, p.492-522. ISSN 1815-7440
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abstract in english
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Mgiba, FM and Madela, K
South African fuel industry, Customer perceptions and satisfaction, and their impact on customer loyalty and repurchase intention
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JCMAN
, 2020, vol.17, no.1, p.16-40. ISSN 1815-7440
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