Resumo

MWANZA, GC. Transformation strategies can change organisations to be effective. JCMAN [online]. 2009, vol.6, n.1, pp.298-309. ISSN 1815-7440.

This paper is concerned with the management activities involved in changing strategies and address important issues to do with the structuring of organizations and the resourcing of strategies, both important in change. However, designing a structure and putting in place appropriate resource do not of themselves ensure that people will make a strategy happen. This begins by explaining important issues that need to be considered in diagnosing the situation an organization faces when embarking on strategic change, in terms of the types of change required, the variety of contextual and cultural factors that need to be taken into account, and the forces blocking or facilitating change. This paper discusses the management of strategic change in terms of the styles of transformation change and the role played by the strategic leaders and other change agents in managing strategic change.

Palavras-chave : Change agent; external environment; Meta environment; Meso environment; Micro environment and planned change.

        · texto em Inglês     · Inglês ( pdf )