Scielo RSS <![CDATA[South African Journal of Information Management]]> http://www.scielo.org.za/rss.php?pid=1560-683X20210001&lang=en vol. 23 num. 1 lang. en <![CDATA[SciELO Logo]]> http://www.scielo.org.za/img/en/fbpelogp.gif http://www.scielo.org.za <![CDATA[<b>Cyberattacks and threats during COVID-19: A systematic literature review</b>]]> http://www.scielo.org.za/scielo.php?script=sci_arttext&pid=S1560-683X2021000100001&lng=en&nrm=iso&tlng=en BACKGROUND: The novel Coronavirus Disease-2019 (COVID-19) pandemic, a deadly contagious disease has left the global village in disarray, driving people and firms, especially healthcare service providers to rely heavily on information communication technologies (ICTs) for administering telemedicine through digital tools. This study contributes to knowledge and information sharing and debates on cybersecurity. OBJECTIVE: The objective was to analyse the impact of cybercrimes on the global economy at a time when the whole world is focused on fighting and minimising the spread of COVID-19. The study also analysed common cybersecurity threats, attacks and information systems security vulnerabilities during the period of the pandemic. METHOD: The study adopted a systematic literature review from December 2019 to June 2020. There are global research studies on cybersecurity issues brought about by the coronavirus pandemic, and therefore, literature survey was not limited to any geographic area. A mixed method research was adopted in this study. RESULTS: The study revealed that there is an exponential growth of cyberattacks and threats because the global economy has been paying much attention to the COVID-19 pandemic. During the pandemic, large corporations, healthcare industry and government agencies have been targets for cyberattacks and threats. CONCLUSION: It has been demonstrated that cyberattacks and threats during the COVID-19 pandemic are rising exponentially, creating another wave of challenges for the global economy, which is already reeling under the novel coronavirus. Thus, exerting excessive pressure on financial and human resources that have to contend with the novel coronavirus, with the expectation that resources have to be mobilised to deal with cybercrimes. The study recommends that firms and individuals should devise cybersecurity interventions to protect their data and information systems infrastructure. <![CDATA[<b>The influence of demographic factors on perceived risks affecting attitude towards online shopping</b>]]> http://www.scielo.org.za/scielo.php?script=sci_arttext&pid=S1560-683X2021000100002&lng=en&nrm=iso&tlng=en BACKGROUND: Online shopping adoption has been rising in South Africa (SA). However, there is still a large majority of consumers who are not buying online because of certain risks associated with online shopping. This is despite the fact that internet adoption has increased and is widely accessible by the majority of South African consumers. OBJECTIVES: The purpose of this study was to determine the risk factors that influence consumers' attitude towards online shopping in SA. Furthermore, the study aimed to determine whether demographic factors influence the risk factors of consumers' attitude towards online shopping in SA. METHOD: A survey was conducted at two shopping malls in Gauteng, SA, targeting online consumers. A convenience sampling method was used to reach the respondents. RESULTS: The study found that privacy and security risks have more influence on consumers' attitude towards online shopping. Furthermore, the study found no moderating effect of gender on the relationship between risks and attitude towards online shopping. Age was found to have a moderating effect on the relationship between product, security and privacy risks and attitude towards online shopping; however, not on the relationship between product risk and attitude towards online shopping. CONCLUSION: In conclusion, privacy and security risk factors have more influence on consumer attitude towards online shopping. Gender was found to have no moderating effect on the relationship between risk factors and attitude towards online shopping, whilst age had a moderating influence on relationship between privacy and security, as well as product factors and attitude towards online shopping. Marketers can address product concerns if they were to succeed online and to draw more customers to shopping online. <![CDATA[<b>Improving the success rate of business process re-engineering projects: A business process re-engineering framework</b>]]> http://www.scielo.org.za/scielo.php?script=sci_arttext&pid=S1560-683X2021000100003&lng=en&nrm=iso&tlng=en BACKGROUND: Financial institutions in South Africa are implementing business process re-engineering (BPR) on a regular basis because of the fast-changing industry. However, the success of these projects is low because of the lack of clearly defined roles, an unclear definition of what BPR is, the inability to link BPR projects to organisation strategies and the lack of documentation to guide BPR activities. Accordingly, there is a need to define a framework to guide the implementation of BPR projects. OBJECTIVES: The researchers embarked on this study in order to define a framework to ensure improvement of BPR in financial institutions. The framework should assist in providing guidelines when conducting BPR activities and will enable plans for BPR projects in terms of knowing which skills and roles to source for these projects. METHOD: A conceptual BPR framework was developed and BPR experts from financial institutions were then engaged to determine whether the framework would work. The engagements included understanding the challenges faced and how they could be combated, understanding the roles involved and determining if organisations had BPR frameworks in place. This subsequently led to a final framework being consolidated. RESULTS: This study presents the recommended BPR framework that can be used by financial institutions to achieve success in their projects. The framework incorporates project management and change management processes and ensures alignment of BPR activities with the project phases. It also ensures that the activities are clearly stipulated and the roles performing the activities are clearly defined. It considers time management, planning aspects and effective communication within BPR projects. CONCLUSION: The proposed framework can be used by financial institutions to manage their re-engineering projects. This framework overcomes most of the known challenges and combines two disciplines, that is, project management and business process re-engineering. <![CDATA[<b>A framework of ethical issues to consider when conducting internet-based research</b>]]> http://www.scielo.org.za/scielo.php?script=sci_arttext&pid=S1560-683X2021000100004&lng=en&nrm=iso&tlng=en BACKGROUND: The Internet has changed the way that academia access information for teaching and research purposes. 'Internet-based research' refers to studies where data are collected from the internet, often social media sites. However, there are no definitive ethical guidelines for researchers on how to collect, analyse and use the data collected from internet-based research. OBJECTIVE: The objective of the article was to develop a framework that can be used by researchers to consider ethical issues in internet-based research. METHODS: The framework was developed from an in-depth literature review that examined recent research that investigated ethical dilemmas in internet-based research and existing guidelines that are available from universities across the globe to guide research ethics committees on how to evaluate such research. RESULTS: The framework that was developed consisted of five focus areas: the study population, legal issues, privacy expectations of users, data considerations and data storage. For each of these focus areas, several subareas were identified and discussed in detail to ensure that data were collected in a responsible and ethical manner. CONCLUSION: The recommendation from the study is that both researchers and university research ethics committees should use the framework that was developed to guide their ethical decision-making process when collecting data from the Internet. <![CDATA[<b>Critical success factors to improve data quality of electronic medical records in public healthcare institutions</b>]]> http://www.scielo.org.za/scielo.php?script=sci_arttext&pid=S1560-683X2021000100005&lng=en&nrm=iso&tlng=en BACKGROUND: Electronic medical record (EMR) systems have been identified as having the potential to improve healthcare and allow the healthcare sector to reap a number of benefits when implemented successfully. However, problems with the data quality of EMRs are often reported as barriers to successful implementation of these systems. OBJECTIVES: The purpose of this study was to investigate the critical success factors that can improve the data quality of EMRs in public healthcare institutions in the North West province of South Africa. METHOD: This study utilised data quality framework (DQF) as a lens to collect qualitative data through interviews with seven nurses and one information technology specialist chosen through purposive sampling. The interview guide was developed using the DQF. RESULTS: The data quality of EMRs is influenced by the six data quality dimensions of the DQF, namely, completeness, consistency, conformity, accuracy, integrity and timeliness. Therefore, it is important that healthcare workers understand the five factors identified in this study in order to ensure good-quality data in EMRs. CONCLUSION: This study recommends that public healthcare institutions should consider using the DQF to improve the quality of patient data, which is documented in EMRs. Implementing the DQF may ensure that the healthcare workers follow the correct standards of documenting patient data, which are accurate, complete, consistent and timely, conforming to the appropriate standards and with integrity. <![CDATA[<b>Utilisation of e-collaboration tools for effective decision-making: A developing country public-sector perspective</b>]]> http://www.scielo.org.za/scielo.php?script=sci_arttext&pid=S1560-683X2021000100006&lng=en&nrm=iso&tlng=en BACKGROUND: Collaboration is about coming together of two or more individuals or entities to combine either tangible or non-tangible resources in achieving a set goal or objective, regardless of distance, time and location; an outcome that may otherwise have been difficult to accomplish independently. However, utilisation of e-collaboration resources for exchange of knowledge is yet to be adopted by developing country public organisations for effective decision making. OBJECTIVES: The objective of this study was to assess and determine the extent to which public-sector managers currently use e-collaboration resources to support their decision-making processes, and examine challenges hampering e-collaboration. METHOD: A qualitative approach was followed using a case study design on a public organisation in Namibia. The selected case has departments, directorates and divisions and offices across Namibia. Case study data collection instruments were utilised. A judgemental sampling technique was used for the selection of 120 participants. RESULTS: There is somewhat usage of e-collaboration resources in public organisations; however, lack of enabling competencies to use available e-collaboration functionality; most public-sector managers continue to depend on the traditional callaborative approaches. CONCLUSION: E-collaboration resources have become an integral part of facilitating decision-making in organisations, including the public sector; because information or knowledge sharing is essential for effective decision-making. Collaboration among stakeholders can have great influence on managers and foster change in the processes and approaches currently being utilised. This study contributes to the collaboration of resources for improving the managers' decision-making in public organisations. <![CDATA[<b>Affordability of IBM Cognos business intelligence tool features suitable for small-and medium-sized enterprises' decision-making</b>]]> http://www.scielo.org.za/scielo.php?script=sci_arttext&pid=S1560-683X2021000100007&lng=en&nrm=iso&tlng=en BACKGROUND: Business intelligence (BI) tools are generally associated with organisations that have resources to purchase and implement these tools. Evidences abound regarding the correlation between BI tools and improved business decision-making. This study's unit of analysis is affordability as a feature of IBM Cognos making it suitable for small-and medium-sized enterprises (SMEs). OBJECTIVE: The research aim was to identify the fundamental features of IBM Cognos which would address decision-making needs of SMEs. The objective was to determine the significance of BI tool features by means of identifying affordable features suitable for SMEs' decision-making. METHOD: Quantitative research design and a deductive approach were best suited for assessing the fundamental features of IBM Cognos for SMEs' decision-making needs. The signification framework variables, such as presumed, prized and perceived value of BI tool features, were quantified and measured using statistical analysis tools. A non-probability convenience sampling technique was used with a sample size of 200, that is, 80 BI consultants, 60 SME BI developers and 60 SME managers. RESULTS: Affordable key features of BI tools in the context of SMEs' business decision-making include consistency and comfort, intuitive interface, avoiding impulsivity, cost effectiveness, availability of information, best programmed visualisations, reporting quickly and easily and financial decision-making. CONCLUSION: The signification framework's presumed, prized and perceived value indicators link affordable BI tool features to the consistency of the decision-making process and present an alternative view of affordability. An intuitive interface relates to convenience and ease of authoring content, designing, building and securing reports to the SME, which helps in improving consistent decision-making. <![CDATA[<b>An assessment of students' perception and self-efficacy towards mobile learning: A case of University of Zululand</b>]]> http://www.scielo.org.za/scielo.php?script=sci_arttext&pid=S1560-683X2021000100008&lng=en&nrm=iso&tlng=en BACKGROUND: Mobile learning (m-learning) has been recognised as an essential educational technology component in higher education. The use of mobile devices and the prospect to learn irrespective of time and place make mobile learning an important tool for students. Many studies have been conducted because of the importance of m-learning in advancing teaching and learning but few published scholarly studies have focused on perception and mobile self-efficacy. OBJECTIVES: The study's objective is to assess students' perception and self-efficacy towards mobile learning at the University of Zululand. METHOD: The study adopted a descriptive survey method and a stratified random sampling technique was used to select 200 undergraduate students from the four faculties for the study. Data were collected using questionnaire. Statistical tools such as frequency count and simple percentage were employed in analysing the collected data. RESULTS: WhatsApp, Facebook and YouTube are the top three social media applications mostly used by the students. Results showed that the students have positive perceptions towards m-learning and possess the confidence needed in using m-learning solutions CONCLUSION: Perception and mobile self-efficacy towards m-learning technology are important factors that help in determining whether or not students are ready to use m-learning. Hence, this study focuses on investigating the perception and self-efficacy of undergraduate students at the University of Zululand towards m-learning. Therefore, the study concludes that the University management fully integrates m-learning solutions to its academic programmes to enhance the quality of teaching and learning. <![CDATA[<b>Digital preservation systems and technologies in South African academic libraries</b>]]> http://www.scielo.org.za/scielo.php?script=sci_arttext&pid=S1560-683X2021000100009&lng=en&nrm=iso&tlng=en BACKGROUND: Academic institutions risk losing vital digital information if urgent measures are not taken to safeguard digital resources and to allow for long-term access. New systems and technologies are thus needed to deal with the digital preservation challenges. OBJECTIVES: The purpose of this article was to investigate the systems and technologies being used to support digital preservation within academic libraries in South Africa with a view to provide solutions for effective digital preservation. The study thus looked into theories, models, systems and technologies used in preserving the digital resources in order to enhance the success of the implementation of the digital preservation systems in academic libraries in South Africa. METHOD: This study adopted a quantitative research approach by using a survey research design. In South Africa, there are 27 academic institutions, and all these institutions constituted the target population and all were included in the sample of the study. An online questionnaire was used as the data collection instrument and it was emailed to all 27 academic institutions in South Africa. RESULTS: The findings revealed that most academic libraries were adopting new technologies for preserving their digital resources. DSpace, E-print, ETD, digital commons, LOCKSS, DigiTool, Content dm and Archive-IT were noted as technologies that were commonly used by many academic institutions in preserving their digital resources. CONCLUSION: Although different technologies are being implemented to support digital preservation in academic libraries, these institutions should make sure these systems are compatible with archival standards and should also account for technological changes so that the entities may continue to be migrated to newer platforms as needed to avoid technological obsolescence. <![CDATA[<b>A framework to test South Africa's readiness for the fourth industrial revolution</b>]]> http://www.scielo.org.za/scielo.php?script=sci_arttext&pid=S1560-683X2021000100010&lng=en&nrm=iso&tlng=en BACKGROUND: The fourth industrial revolution (4IR) is being touted as having the capacity to lift South Africa out of the challenges of poverty, unemployment and inequitable distribution of wealth. However, the state of the country's readiness for the enabling technologies of the 4IR is in question. OBJECTIVE: This article sought to investigate South Africa's state of readiness for the technologies that enable the 4IR. The article proposed a framework which can be used to measure the country's level of preparedness and implement the necessary processes to move the country into the 4IR era. METHOD: A detailed analysis of literature was carried out on the current and futuristic technologies employed by developed countries as they moved towards the 4IR. The fit - viability and the task - technology theories were employed to propose a framework to government for measuring its state of readiness for the 4IR in South Africa. RESULTS: Based on findings from the literature study, the article proposed the 4IR readiness framework for government to measure and subsequently plans its response to the advent of 4IR technologies in the country. CONCLUSION: The framework revealed that South Africa has low technological capability, plummeting economic complexity and a fall in digital technological readiness. There is also a dearth of skilled workforce and technological infrastructure. It was recommended that government should focus on building and strengthening the resilience of both public and private institutions, investment in relevant 4IR education, infrastructural improvement, and promulgation and enforcement of legal framework to ensure security and privacy of data. <![CDATA[<b>Collaboration between libraries, archives and museums in South Africa</b>]]> http://www.scielo.org.za/scielo.php?script=sci_arttext&pid=S1560-683X2021000100011&lng=en&nrm=iso&tlng=en BACKGROUND: Many libraries, archives and museums (LAMs) all over the world have begun digitising their collections, and with a good number of these institutions failing to sustain their digitisation projects because they cannot afford to, it is best to find ways to lessen the financial burden that comes with digitisation. OBJECTIVES: The aim of this study was to determine the possible benefits and challenges if LAMs in South Africa were to collaborate on digitisation efforts. METHOD: A mono-method qualitative study was undertaken. The objectives were addressed by making use of a literature review and by conducting non-standardised, semi-structured interviews with 21 interviewees located at different LAMs. RESULTS: It was found that funding for digitisation projects was a major problem, while collaboration between LAMs would involve sharing the financial burden among several institutions. In addition, reasons preventing LAMs from forming collaborative partnerships for the purpose of digitisation were also identified. A lack of collaborative digitisation policies and funding, both internally and between LAMs, was found to be a major obstacle for the formation of such partnerships. In determining the relevance of the research, it was important to determine whether or not LAMs in South Africa were open to collaboration and responses to this question were positive. It can thus be concluded that the results of this study can be used to motivate and guide collaboration partnerships for the purpose of digitisation between South African LAMs. CONCLUSION: It was concluded that collaboration could indeed appreciably alleviate problems related to digitisation, the most prominent being the cost associated with such endeavours. <![CDATA[<b>Useful chatbot experience provides technological satisfaction: An emerging market perspective</b>]]> http://www.scielo.org.za/scielo.php?script=sci_arttext&pid=S1560-683X2021000100012&lng=en&nrm=iso&tlng=en BACKGROUND: Chatbots have revolutionised marketing and specifically customer services by delivering 24/7 customer care. This technology saves resources and time, whilst enhancing customer experience that has become a critical differentiating factor in an increasing competitive and hyperconnected landscape. OBJECTIVES: This research examined how perceived ease of use (PEOU), perceived playfulness (PP) and perceived usefulness (PU) of chatbots influence customer experience and how these experiences influence users' satisfaction in an emerging market context METHOD: A self-administered questionnaire was distributed to 333 South African millennials and subjected to exploratory factor analysis and multiple regression analysis to test the proposed hypotheses. RESULTS: The results indicate that all the hypotheses suggested have been positive and significant. Whilst experience significantly predicted satisfaction, it is worth noting that PU was the strongest predictor of experience. CONCLUSION: Marketers should devote time, money and recourses in developing and incorporating self-service technologies, such as chatbots, that are useful for their marketing strategies that will enhance customer experience. <![CDATA[<b>Factors affecting the adoption of personal safety apps among millennials in Johannesburg, South Africa</b>]]> http://www.scielo.org.za/scielo.php?script=sci_arttext&pid=S1560-683X2021000100013&lng=en&nrm=iso&tlng=en BACKGROUND: Numerous studies around the world have examined how young people use digital technology however, few studies have addressed how mobile applications have been adopted in developing economies, such as South Africa, by millennials. Given that issues of personal safety are paramount in South Africa, which grapples with high levels of crime, it is necessary to explore factors that could affect the adoption of mobile safety applications. Theoretically, the study relies on the Generational Cohort Theory and the Technology Acceptance Model. OBJECTIVES: This study identifies the factors affecting the adoption and use of mobile safety applications by the young generation in South Africa. METHOD: A quantitative study by using a multiscale questionnaire was conducted among 203 tertiary students in Johannesburg, South Africa. Purposive, heterogeneous sampling was used in the study. An exploratory factor analysis was conducted to identify latent factors within the data. RESULTS: Results reveal that the majority of the respondents are not aware of any safety apps, but that they would use personal safety apps that are free, meet their daily needs and are recommended by peers. The key factors influencing the adoption of safety apps by college students in Johannesburg are credibility of the app, perceived utility of the app and safety experience. CONCLUSION: Despite a high penetration of the South African Market by smart devices, the propensity of millennials to use technology in everyday life and high concern for personal safety, only 15% of respondents have adopted personal safety apps. <![CDATA[<b>The acceptance and use of online shopping in Limpopo province</b>]]> http://www.scielo.org.za/scielo.php?script=sci_arttext&pid=S1560-683X2021000100014&lng=en&nrm=iso&tlng=en BACKGROUND: The retail industry globally provides online shopping services to offer consumers easy access to a variety of shopping services. Like retailers in other countries, the retail industry in South Africa offers online shopping services to its consumers. South African consumers in Limpopo province are still reliant on the traditional shopping method, despite the convenience, ease of access and the elimination of physical boundaries offered by online shopping. OBJECTIVES: This article investigated and discussed the factors which affect the acceptance and use of online shopping by consumers in Limpopo province. METHOD: A quantitative research approach was used in this research. Data were gathered using a paper-based questionnaire and were analysed using Statistical Package for Social Sciences (SPSS) software. RESULTS: The perceived trialability was found to have significant influence on the acceptance and use of online shopping, whereas relative advantage, compatibility, complexity and external variables such as security and awareness were found not to be significant factors in the acceptance and use of online shopping in Limpopo province. CONCLUSION: The research revealed that the effectiveness of trialability increased the intention to accept and use online shopping. Retail consumers in Limpopo province did not accept and use online shopping because of the lack of experience and trust. Trialability will make it easy for retail consumers in Limpopo province to build confidence in online s hopping, thus consumers may in the future be willing to accept and use online shopping. Retail consumers were found to be willing to accept and use online shopping. <![CDATA[<b>An integrated social media communication view on content marketing by South African non-profit sectors</b>]]> http://www.scielo.org.za/scielo.php?script=sci_arttext&pid=S1560-683X2021000100015&lng=en&nrm=iso&tlng=en BACKGROUND: Organisations widely adopt social media to communicate with stakeholders, yet research into content marketing in the South African non-profit sector is sparse. It is concerned with consistently producing valuable and relevant content for social media. As it is generally associated with the field of marketing, limited research exists from a communication perspective. This perceived gap in taking a communication stance prompted this investigation into the ways in which these organisations attend to social media content aspectsOBJECTIVES: The research objective was to acquire a broad understanding of content marketing on social media, unique to South African non-profit organisations. Key areas that were uncovered and statistically verified in an earlier quantitative study and how these are attended to in real life were exploredMETHOD: A qualitative approach was used to obtain in-depth insights into the use of content marketing. Semi-structured interviews were used as data collection method to explore non-profit sector's approaches to social media communication, and to determine whether their efforts could be regarded as being integratedRESULTS: The findings yielded valuable insights into the ways that non-profit sectors in South Africa practise social media communication. The benefits of using social media for communication is acknowledged, yet vital aspects such as sourcing content, considering stakeholders' needs and demographics communication, using available planning tools and recognising employees as internal ambassadors are not consideredCONCLUSION: The findings of this study highlight several key areas and topics that organisations should consider an integrated social media communication approach as alternative for content marketing in the non-profit sector <![CDATA[<b>A framework for the digitisation of records and archives at selected state universities in Zimbabwe</b>]]> http://www.scielo.org.za/scielo.php?script=sci_arttext&pid=S1560-683X2021000100016&lng=en&nrm=iso&tlng=en BACKGROUND: This study examines the digitisation of records and archives at two state universities in Zimbabwe that have embarked on digitisation of their records and archives resources in line with new technological trends of doing business onlineOBJECTIVES: One of the objectives of this research study was to identify the gaps existing in the digitisation of records and archives at the two selected state universities and recommend ways of filling those gaps. The other objective was to find out if the state universities have adopted a framework or model for the smooth digitisation process of the records and archivesMETHODS: The study adopted a qualitative multiple-case research design to provide an in-depth understanding of the cases of the digitisation of records and archives at the selected state universities. Data were collected via purposive sampling using interviewsRESULTS: The major findings of this study revealed that the two state universities are digitising records and archives without a framework or model for a smooth digitisation programmeCONCLUSION: The study recommends for a centralised model to cater for the digitisation of records and archives at the state universities in Zimbabwe. A model for managing digital records and archives which combines best practices and top management support with a centralised approach is proposed. This model is built on integrated systems that will enable the two selected state universities to enhance cost-effectiveness, sharing and exchanging digital records and archives amongst employees. This study is pertinent as it enriches the literature in the field of records and archives management and provides strategies on the management of digital records and archives in state universities in Zimbabwe <![CDATA[<b>The effect of Instagram conspicuous consumptive behaviour on the intention to purchase luxury goods: A developing country's perspective</b>]]> http://www.scielo.org.za/scielo.php?script=sci_arttext&pid=S1560-683X2021000100017&lng=en&nrm=iso&tlng=en BACKGROUND: Social media has grown to such a large extent that it has become a primary source of information amongst consumers online. Consequently, South Africa has seen an exponential growth in the use of InstagramOBJECTIVE: The study investigates the effect of Instagram conspicuous consumptive behaviour on the intention to purchase luxury goodsMETHODOLOGY: Data collected from 364 South African respondents through a quantitative survey demonstrated the extent to which Instagram affected conspicuous consumptive buying behaviours. The survey was distributed via social media and the results were analysed using structured equation modellingRESULTS: The study revealed that although Instagram usage intensity effects conspicuous consumptive behaviour, electronic-word-of-mouth (eWOM) credibility does not. This is because respondents considered Instagram as a platform where users deliberately display the positive aspects of their lives as opposed to its objective state. Furthermore, the study revealed users on Instagram display high levels of conspicuous behaviour that they intend to transform into luxury purchasesCONCLUSION: Results from the study contribute to luxury marketers and other stakeholders in creating social media strategies and policies whilst providing valuable insight in understanding online conspicuous behaviours <![CDATA[<b>An integrated social media communication view on content marketing by South African non-profit sectors</b>]]> http://www.scielo.org.za/scielo.php?script=sci_arttext&pid=S1560-683X2021000100018&lng=en&nrm=iso&tlng=en BACKGROUND: Organisations widely adopt social media to communicate with stakeholders, yet research into content marketing in the South African non-profit sector is sparse. It is concerned with consistently producing valuable and relevant content for social media. As it is generally associated with the field of marketing, limited research exists from a communication perspective. This perceived gap in taking a communication stance prompted this investigation into the ways in which these organisations attend to social media content aspects OBJECTIVES: The research objective was to acquire a broad understanding of content marketing on social media, unique to South African non-profit organisations. Key areas that were uncovered and statistically verified in an earlier quantitative study and how these are attended to in real life were explored. METHOD: A qualitative approach was used to obtain in-depth insights into the use of content marketing. Semi-structured interviews were used as data collection method to explore non-profit sector's approaches to social media communication, and to determine whether their efforts could be regarded as being integrated. RESULTS: The findings yielded valuable insights into the ways that non-profit sectors in South Africa practise social media communication. The benefits of using social media for communication is acknowledged, yet vital aspects such as sourcing content, considering stakeholders' needs and demographics communication, using available planning tools and recognising employees as internal ambassadors are not considered. CONCLUSION: The findings of this study highlight several key areas and topics that organisations should consider an integrated social media communication approach as alternative for content marketing in the non-profit sector. <![CDATA[<b>A framework for the digitisation of records and archives at selected state universities in Zimbabwe</b>]]> http://www.scielo.org.za/scielo.php?script=sci_arttext&pid=S1560-683X2021000100019&lng=en&nrm=iso&tlng=en BACKGROUND: This study examines the digitisation of records and archives at two state universities in Zimbabwe that have embarked on digitisation of their records and archives resources in line with new technological trends of doing business online. OBJECTIVES: One of the objectives of this research study was to identify the gaps existing in the digitisation of records and archives at the two selected state universities and recommend ways of filling those gaps. The other objective was to find out if the state universities have adopted a framework or model for the smooth digitisation process of the records and archives. METHODS: The study adopted a qualitative multiple-case research design to provide an in-depth understanding of the cases of the digitisation of records and archives at the selected state universities. Data were collected via purposive sampling using interviews. RESULTS: The major findings of this study revealed that the two state universities are digitising records and archives without a framework or model for a smooth digitisation programme. CONCLUSION: The study recommends for a centralised model to cater for the digitisation of records and archives at the state universities in Zimbabwe. A model for managing digital records and archives which combines best practices and top management support with a centralised approach is proposed. This model is built on integrated systems that will enable the two selected state universities to enhance cost-effectiveness, sharing and exchanging digital records and archives amongst employees. This study is pertinent as it enriches the literature in the field of records and archives management and provides strategies on the management of digital records and archives in state universities in Zimbabwe. <![CDATA[<b>The effect of Instagram conspicuous consumptive behaviour on the intention to purchase luxury goods: A developing country's perspective</b>]]> http://www.scielo.org.za/scielo.php?script=sci_arttext&pid=S1560-683X2021000100020&lng=en&nrm=iso&tlng=en BACKGROUND: Social media has grown to such a large extent that it has become a primary source of information amongst consumers online. Consequently, South Africa has seen an exponential growth in the use of Instagram. OBJECTIVE: The study investigates the effect of Instagram conspicuous consumptive behaviour on the intention to purchase luxury goods. METHODOLOGY: Data collected from 364 South African respondents through a quantitative survey demonstrated the extent to which Instagram affected conspicuous consumptive buying behaviours. The survey was distributed via social media and the results were analysed using structured equation modelling. RESULTS: The study revealed that although Instagram usage intensity effects conspicuous consumptive behaviour, electronic-word-of-mouth (eWOM) credibility does not. This is because respondents considered Instagram as a platform where users deliberately display the positive aspects of their lives as opposed to its objective state. Furthermore, the study revealed users on Instagram display high levels of conspicuous behaviour that they intend to transform into luxury purchases. CONCLUSION: Results from the study contribute to luxury marketers and other stakeholders in creating social media strategies and policies whilst providing valuable insight in understanding online conspicuous behaviours. <![CDATA[<b>Measuring Agile software project success beyond the triple constraint</b>]]> http://www.scielo.org.za/scielo.php?script=sci_arttext&pid=S1560-683X2021000100021&lng=en&nrm=iso&tlng=en BACKGROUND: The triple constraint - cost, scope and time - has been previously used to measure the success of traditional developed software projects. However, these triple constraints are no longer effective to measure the success of Agile software projects. Research shows that there are many other metrics that are being used to measure Agile methods beyond the triple constraint. Organisations are adopting Agile methods for a number of reasons which in turn are benefiting the software developing organisation in various ways. However, these software developing organisations still face challenges when adopting Agile methods. OBJECTIVE: This study aimed to investigate the different metrics to be considered when measuring Agile software project success beyond the triple constraints. METHOD: Data were collected through an online survey. The population of interest included Agile specialists who are working on Agile software projects. The collected data were analysed using IBM SPSS version 26. RESULTS: Our results showed that software developing organisations implementing Agile software projects are using strategic metrics that bring value to software developing organisations when measuring their Agile software projects. One of the most cited metrics is customer satisfaction, which is believed to show more value because software projects cannot be accepted unless customers see the value in such projects. CONCLUSION: There is a pragmatic shift in software development method, adoption and implementation. Organisations that are eager to see success are now shifting from using traditional methods to Agile methods of software development, and by doing so, success is inevitable. <![CDATA[<b>The impact of digital divide for first-year students in adoption of social media for learning in South Africa</b>]]> http://www.scielo.org.za/scielo.php?script=sci_arttext&pid=S1560-683X2021000100022&lng=en&nrm=iso&tlng=en BACKGROUND: Social media comprise technologies that facilitate learning in higher education institutions. However, many first-year students at tertiary education institutions are not taking advantage of social media for their learning because of environmental and personal factors related to the digital divide (DD OBJECTIVES: The objective of this research study was to investigate the impact of the DD factors on first-year students in using social media for learning in tertiary education institutions METHOD: A survey method was used to conduct the study. Social cognitive theory was employed as a theory underpinning this research. A questionnaire technique was used to collect data from 600 first-year students of a multi-campus university. Three hundred students came from each of the two campuses. Regression analysis was performed with the purpose of testing the hypotheses of the study RESULTS: The result of the analysis revealed a low computer access and usage but a high percentage of mobile devices usage by students from disadvantaged backgrounds. Personal factors were found to have an impact on the behaviour of students in adopting social media for their studies. The study also found that the prevalence of social media nullifies the lack of computer resources and connection to the Internet in disadvantaged areas CONCLUSION: This study demonstrated that the DD was more complex than hitherto envisaged. The study recommends that ownership of computers and devices connected to the Internet needs to be promoted, especially in disadvantaged areas <![CDATA[<b>Sharing is caring: Knowledge sharing at the city of Johannesburg Library and Information Services</b>]]> http://www.scielo.org.za/scielo.php?script=sci_arttext&pid=S1560-683X2021000100023&lng=en&nrm=iso&tlng=en BACKGROUND: The strength of an organisation lies in its ability to manage its human capital. Ideally, organisations that wish to remain service-oriented in this Fourth Industrial Revolution need to comprehend the importance of tacit knowledge and ensure its retention and sharing at all levels. Many organisations fail to capitalise on the value within their tacit knowledge reserves until when employees leave their jobs. Quite often, the importance of the lost knowledge will be felt when a new employee takes over. OBJECTIVES: The aim of this study was to examine how tacit knowledge is shared at the city of Johannesburg Library and Information Services. METHOD: This qualitative study employed the knowledge conversion theory to examine the management of tacit knowledge at the City of Johannesburg Library and Information Services. A case study design was used, and data were collected through semi-structured interviews and document analysis. RESULTS: The key findings revealed that the City of Johannesburg Library and Information Services does not have an effective strategy to manage tacit knowledge and does not utilise available knowledge management resources. Furthermore, knowledge sharing is very minimal CONCLUSION: The study concludes that the City of Johannesburg Library and Information Services does not manage the tacit knowledge that is at their disposal, and knowledge sharing is also not encouraged. The study recommends that an effective community of practice for knowledge sharing and a policy for knowledge sharing should be established at the City of Johannesburg Library and Information Services.